{"product_id":"retail-floor-mat-studded-penny-pattern-r11-non-slip-heavy-duty-roll-free-uk-delivery","title":"Retail Rubber Flooring | Shop Floor Studded Mat | R11 Non-Slip | High Traffic Commercial","description":"\u003cdiv class=\"product-description retail-flooring\"\u003e\n\n\u003ch1\u003eRetail Rubber Flooring – High-Traffic Studded Matting for Shops, Stores \u0026amp; Commercial Spaces\u003c\/h1\u003e\n\n\u003cdiv class=\"authority-block\" style=\"background:#f8f9fa;padding:20px;border-left:4px solid #5c2d91;margin:20px 0;\"\u003e\n\u003cp\u003e\u003cstrong\u003eEngineered for retail environments.\u003c\/strong\u003e This studded penny-pattern rubber delivers the durability, safety, and professional appearance high street shops and retail stores demand. From entrance areas to stockrooms, this flooring performs in the real conditions of retail.\u003c\/p\u003e\n\u003cp\u003e✓ R11 Non-Slip Rating  |  ✓ High Foot Traffic Rated  |  ✓ Professional Appearance  |  ✓ Easy Maintenance\u003c\/p\u003e\n\u003c\/div\u003e\n\n\u003ch2\u003eWhy Retail Managers Choose Studded Rubber Flooring\u003c\/h2\u003e\n\n\u003cp\u003eRetail flooring faces challenges most people never consider. Thousands of customers walking through daily. Shopping trolleys and baskets wearing paths in high-traffic areas. Stock deliveries wheeling heavy loads across the surface. Spillages from drinks, broken products, and rain tracked in from outside.\u003c\/p\u003e\n\n\u003cp\u003eThis studded rubber flooring solves the problems retail businesses actually face:\u003c\/p\u003e\n\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eCustomer safety:\u003c\/strong\u003e R11 slip resistance means customers stay upright, even when floors are wet from rain or spillages. Reduce accident liability and injury claims.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eStaff comfort:\u003c\/strong\u003e Shop floor staff stand all day. The cushioned rubber surface reduces leg fatigue and back strain compared to concrete or hard tiles.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eTrolley and pallet truck friendly:\u003c\/strong\u003e The studded pattern allows wheels to roll smoothly while maintaining grip. No rutting or wear tracks from repeated trolley routes.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFast spill cleanup:\u003c\/strong\u003e Non-absorbent surface means spills stay on top for easy cleanup. No staining from drinks, food products, or cleaning chemicals.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch2\u003eTechnical Specifications\u003c\/h2\u003e\n\n\u003ctable style=\"width:100%;border-collapse:collapse;margin:20px 0;\"\u003e\n\u003ctr style=\"background:#5c2d91;color:#fff;\"\u003e\n\u003cth style=\"padding:12px;text-align:left;\"\u003eSpecification\u003c\/th\u003e\n\u003cth style=\"padding:12px;text-align:left;\"\u003eValue\u003c\/th\u003e\n\u003cth style=\"padding:12px;text-align:left;\"\u003eRetail Benefit\u003c\/th\u003e\n\u003c\/tr\u003e\n\u003ctr style=\"background:#f8f9fa;\"\u003e\n\u003ctd style=\"padding:10px;border:1px solid #ddd;\"\u003eMaterial\u003c\/td\u003e\n\u003ctd style=\"padding:10px;border:1px solid #ddd;\"\u003eSBR Rubber\u003c\/td\u003e\n\u003ctd style=\"padding:10px;border:1px solid #ddd;\"\u003eCommercial-grade durability\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd style=\"padding:10px;border:1px solid #ddd;\"\u003eThickness\u003c\/td\u003e\n\u003ctd style=\"padding:10px;border:1px solid #ddd;\"\u003e3mm\u003c\/td\u003e\n\u003ctd style=\"padding:10px;border:1px solid #ddd;\"\u003eNo trip hazards at edges\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr style=\"background:#f8f9fa;\"\u003e\n\u003ctd style=\"padding:10px;border:1px solid #ddd;\"\u003eSlip Rating\u003c\/td\u003e\n\u003ctd style=\"padding:10px;border:1px solid #ddd;\"\u003eR11\u003c\/td\u003e\n\u003ctd style=\"padding:10px;border:1px solid #ddd;\"\u003eSafe for public access areas\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd style=\"padding:10px;border:1px solid #ddd;\"\u003eFire Rating\u003c\/td\u003e\n\u003ctd style=\"padding:10px;border:1px solid #ddd;\"\u003eBfl-s1\u003c\/td\u003e\n\u003ctd style=\"padding:10px;border:1px solid #ddd;\"\u003eCompliant for commercial premises\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr style=\"background:#f8f9fa;\"\u003e\n\u003ctd style=\"padding:10px;border:1px solid #ddd;\"\u003ePattern\u003c\/td\u003e\n\u003ctd style=\"padding:10px;border:1px solid #ddd;\"\u003eStudded Penny\u003c\/td\u003e\n\u003ctd style=\"padding:10px;border:1px solid #ddd;\"\u003eClassic commercial look\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd style=\"padding:10px;border:1px solid #ddd;\"\u003eRoll Width\u003c\/td\u003e\n\u003ctd style=\"padding:10px;border:1px solid #ddd;\"\u003e1.2m \/ 1.5m\u003c\/td\u003e\n\u003ctd style=\"padding:10px;border:1px solid #ddd;\"\u003eEfficient coverage\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/table\u003e\n\n\u003ch2\u003eRetail Applications\u003c\/h2\u003e\n\n\u003ch3\u003eShop Floor Customer Areas\u003c\/h3\u003e\n\u003cp\u003eHigh-traffic sales floors benefit from the durability and easy maintenance. The neutral black colour complements any retail fit-out while hiding the inevitable scuffs and marks of busy trading.\u003c\/p\u003e\n\n\u003ch3\u003eEntrance \u0026amp; Transition Zones\u003c\/h3\u003e\n\u003cp\u003eCritical for safety where customers enter from wet streets. The R11 rating provides genuine grip when water is tracked in. Reduces the slip risk that creates liability for retailers.\u003c\/p\u003e\n\n\u003ch3\u003eStockrooms \u0026amp; Back of House\u003c\/h3\u003e\n\u003cp\u003eWithstands the demands of stock handling – pallet trucks, roll cages, heavy boxes. The studded surface provides grip for staff moving quickly between stockroom and sales floor.\u003c\/p\u003e\n\n\u003ch3\u003eTill \u0026amp; Service Areas\u003c\/h3\u003e\n\u003cp\u003eStaff standing at checkouts all day benefit from the anti-fatigue properties. The rubber cushions feet and reduces the strain on legs and backs during long shifts.\u003c\/p\u003e\n\n\u003ch3\u003ePop-Up \u0026amp; Temporary Retail\u003c\/h3\u003e\n\u003cp\u003ePerfect for pop-up shops, market stalls, and temporary retail spaces. Roll out for the event, roll up when finished. Protects underlying floors and creates a professional selling environment.\u003c\/p\u003e\n\n\u003ch2\u003eInstallation for Retail Environments\u003c\/h2\u003e\n\n\u003ch3\u003eNew Retail Unit Fit-Out\u003c\/h3\u003e\n\u003col\u003e\n\u003cli\u003ePrepare concrete or screed floor – clean, dry, level\u003c\/li\u003e\n\u003cli\u003eApply rubber flooring adhesive per manufacturer instructions\u003c\/li\u003e\n\u003cli\u003eRoll out rubber and press firmly into adhesive\u003c\/li\u003e\n\u003cli\u003eRoller entire surface to ensure full bond\u003c\/li\u003e\n\u003cli\u003eInstall threshold strips at entrances and transitions\u003c\/li\u003e\n\u003cli\u003eAllow 24 hours before opening to customers\u003c\/li\u003e\n\u003c\/ol\u003e\n\n\u003ch3\u003eRefurbishment Over Existing Floors\u003c\/h3\u003e\n\u003cp\u003eThe rubber can install over existing vinyl, lino, or painted concrete. Ensure the surface is clean, dry, and firmly adhered. Use contact adhesive for installation over sealed surfaces.\u003c\/p\u003e\n\n\u003ch3\u003eTemporary Installation\u003c\/h3\u003e\n\u003cp\u003eFor pop-up retail or events, no adhesive is required. The rubber's weight holds it in place. Use double-sided tape at edges if movement occurs.\u003c\/p\u003e\n\n\u003ch2\u003eMaintenance for Busy Retail Spaces\u003c\/h2\u003e\n\n\u003ch3\u003eDaily Maintenance\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eSweep or dust mop to remove loose debris\u003c\/li\u003e\n\u003cli\u003eSpot clean spills immediately with damp cloth\u003c\/li\u003e\n\u003cli\u003eWet mop high-traffic areas at end of trading day\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWeekly Deep Clean\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eScrubber-dryer across entire floor area\u003c\/li\u003e\n\u003cli\u003eUse pH-neutral floor cleaner\u003c\/li\u003e\n\u003cli\u003eAllow to dry before opening\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003ePeriodic Restoration\u003c\/h3\u003e\n\u003cp\u003eUnlike tiles that need resealing or vinyl that needs stripping and polishing, rubber flooring requires no special periodic treatment. The material maintains its appearance and performance without waxing or sealing.\u003c\/p\u003e\n\n\u003cdiv class=\"trade-cta\" style=\"background:#5c2d91;color:#fff;padding:25px;margin:25px 0;text-align:center;\"\u003e\n\u003ch3 style=\"color:#fff;margin-top:0;\"\u003eRetail Chains \u0026amp; Shop Fitters\u003c\/h3\u003e\n\u003cp style=\"font-size:1.1em;\"\u003eMultiple units to fit out? Contact us for trade pricing. We supply shop fitting contractors and retail groups across the UK.\u003c\/p\u003e\n\u003c\/div\u003e\n\n\u003ch2\u003eFrequently Asked Questions – Retail Flooring\u003c\/h2\u003e\n\n\u003cdiv class=\"faq-schema\" itemscope itemtype=\"https:\/\/schema.org\/FAQPage\"\u003e\n\n\u003cdiv itemscope itemprop=\"mainEntity\" itemtype=\"https:\/\/schema.org\/Question\" style=\"margin:15px 0;padding:15px;background:#f8f9fa;\"\u003e\n\u003ch4 itemprop=\"name\" style=\"margin:0 0 10px 0;\"\u003eWill shopping trolley wheels damage the flooring?\u003c\/h4\u003e\n\u003cdiv itemscope itemprop=\"acceptedAnswer\" itemtype=\"https:\/\/schema.org\/Answer\"\u003e\u003cp itemprop=\"text\"\u003eNo. The studded pattern actually allows trolley wheels to roll smoothly while the rubber withstands the repeated traffic. Unlike some flooring that develops ruts, this rubber maintains its surface.\u003c\/p\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\n\u003cdiv itemscope itemprop=\"mainEntity\" itemtype=\"https:\/\/schema.org\/Question\" style=\"margin:15px 0;padding:15px;background:#f8f9fa;\"\u003e\n\u003ch4 itemprop=\"name\" style=\"margin:0 0 10px 0;\"\u003eIs this suitable for food retail environments?\u003c\/h4\u003e\n\u003cdiv itemscope itemprop=\"acceptedAnswer\" itemtype=\"https:\/\/schema.org\/Answer\"\u003e\u003cp itemprop=\"text\"\u003eYes. The non-absorbent rubber surface is easy to clean and maintain in food retail environments. It resists staining from food spillages and can be cleaned with standard food-safe sanitisers.\u003c\/p\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\n\u003cdiv itemscope itemprop=\"mainEntity\" itemtype=\"https:\/\/schema.org\/Question\" style=\"margin:15px 0;padding:15px;background:#f8f9fa;\"\u003e\n\u003ch4 itemprop=\"name\" style=\"margin:0 0 10px 0;\"\u003eDoes it meet fire regulations for retail premises?\u003c\/h4\u003e\n\u003cdiv itemscope itemprop=\"acceptedAnswer\" itemtype=\"https:\/\/schema.org\/Answer\"\u003e\u003cp itemprop=\"text\"\u003eYes. The Bfl-s1 fire rating is compliant with Building Regulations for commercial retail premises. Documentation available on request for building control submissions.\u003c\/p\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\n\u003cdiv itemscope itemprop=\"mainEntity\" itemtype=\"https:\/\/schema.org\/Question\" style=\"margin:15px 0;padding:15px;background:#f8f9fa;\"\u003e\n\u003ch4 itemprop=\"name\" style=\"margin:0 0 10px 0;\"\u003eCan heel marks be removed?\u003c\/h4\u003e\n\u003cdiv itemscope itemprop=\"acceptedAnswer\" itemtype=\"https:\/\/schema.org\/Answer\"\u003e\u003cp itemprop=\"text\"\u003eHigh-heel marks can occur with heavy traffic. Most clean off with standard floor cleaner. For stubborn marks, use a white nylon pad with cleaning solution. The studded pattern helps hide minor marks.\u003c\/p\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\n\u003cdiv itemscope itemprop=\"mainEntity\" itemtype=\"https:\/\/schema.org\/Question\" style=\"margin:15px 0;padding:15px;background:#f8f9fa;\"\u003e\n\u003ch4 itemprop=\"name\" style=\"margin:0 0 10px 0;\"\u003eHow does it compare to vinyl plank flooring?\u003c\/h4\u003e\n\u003cdiv itemscope itemprop=\"acceptedAnswer\" itemtype=\"https:\/\/schema.org\/Answer\"\u003e\u003cp itemprop=\"text\"\u003eRubber provides better slip resistance when wet, superior comfort for standing staff, and doesn't require the ongoing maintenance (waxing, buffing) that vinyl needs. Initial cost is similar, but lifetime cost of ownership favours rubber.\u003c\/p\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\n\u003cdiv itemscope itemprop=\"mainEntity\" itemtype=\"https:\/\/schema.org\/Question\" style=\"margin:15px 0;padding:15px;background:#f8f9fa;\"\u003e\n\u003ch4 itemprop=\"name\" style=\"margin:0 0 10px 0;\"\u003eIs installation disruptive to trading?\u003c\/h4\u003e\n\u003cdiv itemscope itemprop=\"acceptedAnswer\" itemtype=\"https:\/\/schema.org\/Answer\"\u003e\u003cp itemprop=\"text\"\u003eThe flooring can be installed section by section, allowing phased installation around trading hours. For full replacement, overnight or closed-day installation is possible with rapid-cure adhesive (4-6 hour walk time).\u003c\/p\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\n\u003cdiv itemscope itemprop=\"mainEntity\" itemtype=\"https:\/\/schema.org\/Question\" style=\"margin:15px 0;padding:15px;background:#f8f9fa;\"\u003e\n\u003ch4 itemprop=\"name\" style=\"margin:0 0 10px 0;\"\u003eWhat cleaning equipment do we need?\u003c\/h4\u003e\n\u003cdiv itemscope itemprop=\"acceptedAnswer\" itemtype=\"https:\/\/schema.org\/Answer\"\u003e\u003cp itemprop=\"text\"\u003eStandard commercial cleaning equipment works fine – mop and bucket for small areas, scrubber-dryer for larger retail floors. No specialist equipment or chemicals required.\u003c\/p\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\n\u003cdiv itemscope itemprop=\"mainEntity\" itemtype=\"https:\/\/schema.org\/Question\" style=\"margin:15px 0;padding:15px;background:#f8f9fa;\"\u003e\n\u003ch4 itemprop=\"name\" style=\"margin:0 0 10px 0;\"\u003eHow long will it last in a busy shop?\u003c\/h4\u003e\n\u003cdiv itemscope itemprop=\"acceptedAnswer\" itemtype=\"https:\/\/schema.org\/Answer\"\u003e\u003cp itemprop=\"text\"\u003eIn typical retail environments with proper maintenance, expect 10-15 years of service. High-traffic entrance zones may show wear sooner but can be sectionally replaced without full floor replacement.\u003c\/p\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\n\u003c\/div\u003e\n\n\u003cdiv class=\"guarantee-block\" style=\"border:2px solid #5c2d91;padding:20px;margin:25px 0;text-align:center;\"\u003e\n\u003ch3\u003eQuality Guarantee\u003c\/h3\u003e\n\u003cp\u003eEvery roll is inspected before dispatch. If your flooring arrives damaged or fails to perform in normal retail conditions, we'll replace it or refund in full.\u003c\/p\u003e\n\u003c\/div\u003e\n\n\u003cdiv class=\"commercial-suitability\" style=\"background:#f0f4f8;padding:20px;margin:20px 0;\"\u003e\n\u003ch3\u003eCommercial Suitability Statement\u003c\/h3\u003e\n\u003cp\u003eThis studded rubber flooring is suitable for commercial retail environments including high street shops, supermarkets, convenience stores, boutiques, warehouses with retail areas, and pop-up retail spaces. Fire rated Bfl-s1 for commercial premises compliance.\u003c\/p\u003e\n\u003c\/div\u003e\n\n\u003c\/div\u003e\n\u003cdiv class=\"related-categories\" style=\"margin-top:32px;padding:16px;background:#f8f8f8;border-left:4px solid #2c7a2c;\"\u003e\n\u003cp\u003e\u003cstrong\u003eBrowse Related Categories:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\u003ca href=\"\/collections\/rubber-flooring\"\u003eRubber Flooring\u003c\/a\u003e\u003c\/li\u003e\n\u003cli\u003e\u003ca href=\"\/collections\/anti-slip-rubber-rolls\"\u003eAnti-Slip Rubber Rolls\u003c\/a\u003e\u003c\/li\u003e\n\u003cli\u003e\u003ca href=\"\/collections\/entrance-mats-barrier-matting\"\u003eEntrance Matting\u003c\/a\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e","brand":"Rubber Matting Direct","offers":[{"title":"Black \/ 1.0m \/ 3.0mm","offer_id":56094584766843,"sku":"RMD-STUD-19-00","price":34.53,"currency_code":"GBP","in_stock":true},{"title":"Black \/ 1.0m \/ 4.0mm","offer_id":56094584799611,"sku":"RMD-STUD-19-01","price":41.65,"currency_code":"GBP","in_stock":true},{"title":"Black \/ 1.2m \/ 3.0mm","offer_id":56094584832379,"sku":"RMD-STUD-19-02","price":41.65,"currency_code":"GBP","in_stock":true},{"title":"Black \/ 1.2m \/ 4.0mm","offer_id":56094584865147,"sku":"RMD-STUD-19-03","price":53.57,"currency_code":"GBP","in_stock":true},{"title":"Black \/ 1.2m \/ 6.0mm","offer_id":56094584897915,"sku":"RMD-STUD-19-04","price":65.48,"currency_code":"GBP","in_stock":true},{"title":"Black \/ 2.2m \/ 3.0mm","offer_id":56094584930683,"sku":"RMD-STUD-19-05","price":77.4,"currency_code":"GBP","in_stock":true},{"title":"Black \/ 2.2m \/ 4.0mm","offer_id":56094584963451,"sku":"RMD-STUD-19-06","price":89.25,"currency_code":"GBP","in_stock":true},{"title":"Battleship Grey \/ 1.2m \/ 3.0mm","offer_id":56094584996219,"sku":"RMD-STUD-19-07","price":47.6,"currency_code":"GBP","in_stock":true},{"title":"Battleship Grey \/ 1.2m \/ 4.0mm","offer_id":56094585028987,"sku":"RMD-STUD-19-08","price":59.52,"currency_code":"GBP","in_stock":true},{"title":"Moonlight Grey \/ 1.2m \/ 3.0mm","offer_id":56094585061755,"sku":"RMD-STUD-19-09","price":47.6,"currency_code":"GBP","in_stock":true},{"title":"Moonlight Grey \/ 1.2m \/ 4.0mm","offer_id":56094585094523,"sku":"RMD-STUD-19-10","price":59.52,"currency_code":"GBP","in_stock":true},{"title":"Deep Sea Blue \/ 1.2m \/ 3.0mm","offer_id":56094585127291,"sku":"RMD-STUD-19-11","price":47.6,"currency_code":"GBP","in_stock":true},{"title":"Deep Sea Blue \/ 1.2m \/ 4.0mm","offer_id":56094585160059,"sku":"RMD-STUD-19-12","price":59.52,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0641\/2324\/0696\/files\/retail_4cbd0bc5-f367-42c2-b8e3-eb699fd265a1.png?v=1771544564","url":"https:\/\/rubbermatting-direct.co.uk\/products\/retail-floor-mat-studded-penny-pattern-r11-non-slip-heavy-duty-roll-free-uk-delivery","provider":"Rubber Matting Direct","version":"1.0","type":"link"}